With the Moat acquisition, Oracle Data Cloud now offers brands and publishers a full suite of targeting and measurement solutions to improve the outcome of virtually every type of digital advertising campaign. Oracle has announced its acquisition of Moat, an AdTech company that provides cloud-based digital measurement and analytics. In April of last year, it bought ad verification and measurement service Moat. “With the Moat acquisition, Oracle Data Cloud now offers brands and publishers a full suite of targeting and measurement solutions to improve the outcome of virtually every type of digital advertising campaign.” It is with great enthusiasm that we join forces with Oracle Data Cloud. Neither Oracle nor Moat is under any duty to update any of the information in this document. Moat will remain an independent platform within Oracle Data Cloud, providing trusted measurement, analytics, and intelligence to the … Any such statement may be influenced by a variety of factors, many of which are beyond the control of Oracle or Moat that could cause actual outcomes and results to be materially different from those projected, described, expressed or implied in this document due to a number of risks and uncertainties. What this Moat acquisition means is that Oracle data cloud’s audience targeting and measurement solutions will be strongly complimented with Moat’s expertise in measurement in providing actionable insights. It said Moat will remain an independent platform within Oracle Data Cloud. Moat will join Oracle Data Cloud, which uses data and analytics to enhance media for leading marketers and publishers. Oracle just announced that it has acquired ad measurement company Moat. This site uses anonymous third party analytics cookies: in accessing any element/area of the site outside of this banner, you consent to receiving cookies. Deal terms were not disclosed. Moat engineers set their own hours and have state-of-the-art stand-up desks with top-tier equipment. You are cautioned to not place undue reliance on forward-looking statements, which speak only as of the date of this document. When used in this document, the words “anticipates”, “can”, “will”, “look forward to”, “expected” and similar expressions and any other statements that are not historical facts are intended to identify those assertions as forward-looking statements. “I am thrilled to welcome CEO Jonah Goodhart and the entire Moat team to Oracle Data Cloud,” said Eric Roza, SVP and GM of Oracle Data Cloud. Oracle will acquire digital measurement firm Moat extending its marketing and data clouds’ abilities to provide digital advertising analytics to advertising clients and publishers, the company revealed Tuesday. Moat's enterprise client base and industry-leading attention analytics and intelligence suite provide a strong complement to Oracle Data Cloud’s audience targeting and measurement solutions. Oracle continues to grow its cloud business with its latest acquisition: advertising analytics startup Moat. Cautionary Statement Regarding Forward-Looking Statements On April 18, 2017, Oracle announced it has agreed to acquire Moat, the fastest-growing digital measurement cloud company. Moat will join the Oracle Data Cloud, which houses its Datalogix and BlueKai acquisitions. In April, Oracle bought Grapeshot, which scans web pages for ad-oriented brand safety. 26/04/17 / news Deconstructing: Moat Acquired by Oracle. Use synonyms for the keyword you typed, for example, try “application” instead of “software.”. Letter to Customers and Partners from Eric Roza, Senior Vice President and General Manager, Oracle Data Cloud, Oracle, outlining the benefits of the combination, Overview and Frequently Asked Questions (PDF), Learn more about what the combination of Oracle and Moat will mean for our customers and partners (PDF). Cautionary Statement Regarding Forward-Looking Statements Moat will join Oracle Data Cloud, which uses data and analytics to enhance media for leading marketers and publishers. All product roadmap information, whether communicated by Moat or by Oracle, does not represent a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. When used in this document, the words "anticipates", "can", "will", "look forward to", "expected" and similar expressions and any other statements that are not historical facts are intended to identify those assertions as forward-looking statements. On April 18, 2017, Oracle announced that it has signed an agreement to acquire Moat, the fastest-growing digital measurement cloud company. At our core, we believe there is an opportunity to fundamentally improve marketing and storytelling by brands and publishers through better data and analytics.”. Moat will join Oracle Data Cloud, which uses data and analytics to enhance media for leading marketers and publishers. Moat... | November 26, 2020 Potential risks and uncertainties include, among others, the possibility that the transaction will not close or that the closing may be delayed, the anticipated synergies of the combined companies may not be achieved after closing, the combined operations may not be successfully integrated in a timely manner, if at all, general economic conditions in regions in which either company does business may deteriorate and/or Oracle or Moat may be adversely affected by other economic, business, and/or competitive factors. What happened? Earlier this week Oracle … Oracle didn’t disclose the purchase price. We suggest you try the following to help find what you’re looking for: On April 18, 2017, Oracle announced that it has signed an agreement to acquire Moat, the fastest-growing digital measurement cloud company. This is a listing of Oracle Corporation's corporate acquisitions, including acquisitions of both companies and individual products.. Oracle's version does not include value of the acquisition.. See also Category:Sun Microsystems acquisitions (Sun was acquired by Oracle). “Moat has grown its attention analytics business by over 100% in the past year, providing actionable insights around viewability, brand safety, non-human traffic, and ad creative to over 600 publisher, brand and agency clients,” said said Eric Roza, senior vice-president and general manager of Oracle Data Cloud. “Moat has grown its attention analytics business by over 100% in the past year, providing actionable insights around viewability, brand safety, non-human traffic, and ad creative to over 600 publisher, brand and agency clients. Oracle today announced that it has signed an agreement to acquire Moat, the fastest-growing digital measurement cloud company. This document contains certain forward-looking statements about Oracle and Moat, including statements that involve risks and uncertainties concerning Oracle’s proposed acquisition of Moat, anticipated customer benefits and general business outlook. Moat is Mayfield’s 4th major SaaS exit in recent years, following Dave Yarnold and team at Servicemax who served the neglected community of field service workers before joining forces with … October 2020. acquired by. The Moat acquisition follows other purchases over the past several months that aim to expand Oracle’s cloud offerings. The amount of the deal was not disclosed. You are cautioned to not place undue reliance on forward-looking statements, which speak only as of the date of this document. Moat is under any duty to update any of the information in this document respective... Cloud company the second-largest in Oracle history, and may not be incorporated into any contract, which data. 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